About This Specialization and Course

The Coursera Specialization:Excel to MySQL: Analytic Techniques for Business, is about how 'Big Data' interacts with business, and how to use data analytics to create value for businesses.

• This specialization consists of four courses and a final Capstone Project, where you will apply your skills to real-world business process.

• You will learn to perform sophisticated data-analysis functions using powerful software tools such as Microsoft Excel, Tableau, and MySQL.

• To learn more, watch the video and review the specialization overview document we provided.

In the first course of the specialization:Business Metrics for Data-Driven Companies, you will be able to:

• learn best practices for using data analytics to make any company more competitive and more profitable;

• learn to recognize the most critical business metrics and distinguish those from mere data;

• get a clear picture of the vital but different roles business analysts, business data analysts, and data scientists each play in various types of companies;

• know exactly the skills required to be hired for, and succeed at, these high-demand jobs.

• Finally, using a 20-item checklist for evaluating a business, you'll score any company on how effectively it is embracing big data culture.

• Digital companies like Amazon, Uber and Airbnb are transforming entire industries through their creative use of big data.

• You’ll understand why these companies are so disruptive, and how they use data-analytics techniques to out-compete traditional companies.